For salons, hair studios, beauty parlours, spas, and wellness centers.
Bookings, reminders, loyalty, payments — all on the channel your clients already use. Less time on the phone, more bookings, fewer no-shows.
Built from interviews + audits across salons on Doggu.
Salon no-shows are the highest in any industry. Bridal, mehendi, party-prep — the sting of a missed slot at peak hours is brutal.
You promised every 10th visit free. The card is somewhere. The customer thinks they're owed something. The receptionist guesses. Margin and goodwill both leak.
When someone cancels at 2pm for a 4pm slot, who tells the next person on the waitlist? Usually no one — the slot just stays empty.
Bookings come from everywhere. Each channel has its own inbox. Following up consistently across all three is impossible with one front-desk person.
WhatsApp booking with stylist preference
Clients pick their stylist + service. Live slot availability per stylist. The AI handles 'I want Anjali for highlights next Saturday afternoon' as a complete intent.
Auto-reminder + waitlist re-fill
24-hour and 2-hour reminders go out automatically. If a client cancels, the next person on the waitlist gets a WhatsApp 'slot just opened' nudge — fills the gap in minutes.
Per portfolio data: salon no-show rates drop from ~22% to ~7% with reminders alone.
Loyalty + win-back
Auto-tracks visits, services, and spend. Lapsed clients (60+ days since visit) get a gentle WhatsApp win-back with a calibrated offer. 4-7% reactivate per send.
Payment + tipping link
Send a Razorpay/UPI link with the bill. Built-in tip option (10% / 15% / 20% / custom). Auto-generates the GST invoice.
Pre-approved with Meta. Variables auto-filled from your CRM.
Win-back template (marketing — needs customer opt-in)
Hi {{name}}! It's been a while 👋
We're running a special offer for clients we haven't seen in 60+ days:
*{{offer}}* off your next service, code *{{code}}*.
Valid till {{expiry}}. Book here: {{link}}
Reply STOP if you'd prefer not to hear from us.Single-location salons: Pro (₹2,499/month). Chains (3+ locations) or franchise: Growth (₹4,999/month) with multi-brand support and per-location reporting.
See full pricing →Yes. Each staff member has their own service list, prices, working hours, and break slots. The booking flow shows the right options based on the stylist or service the client picks first.
Auto-tracks every visit and total spend per client. You define the rule (e.g. ₹500 off after ₹10,000 cumulative spend, or every 10th visit free). Doggu sends the reward as a coupon code via WhatsApp at the trigger event. No physical cards.
Doggu unifies WhatsApp, Instagram DMs, and Google Business messages into one inbox. Replies use the channel the message came in on. Lead profiles merge across channels by phone or email.
Both. The AI auto-detects from the customer's first message and replies in matching language. For Tier-2/3 salons especially, Hindi-first is a default.
Salons: How to Use WhatsApp for Appointment Reminders + Loyalty
Salons — How to Use WhatsApp for Appointment Reminders + Loyalty
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Doggu replaces WhatsApp Business, CRM, voice agent, booking, payments, ads, and GST with one platform — built for Indian SMBs and priced for them.
Try Doggu free for 14 days