For independent restaurants, cafes, cloud kitchens, and small chains running on dine-in, takeaway, and delivery.
Customers order, pay, and confirm pickup or delivery — all in WhatsApp. No app to download, no commission to lose to a marketplace.
Built from interviews + audits across restaurants on Doggu.
On a ₹500 order, you keep ₹350-375. Direct WhatsApp orders keep 100% (less ~2% Razorpay fees). For a 2,000-order/month restaurant, that's ₹2-3 lakh of recovered margin.
Reservations get double-booked, lost, forgotten. The host fields phone calls, then writes in a notebook. Walk-ins fight with reservations at 8pm Saturday.
Loyal customers come back monthly but you don't know what they like, when they last visited, or how to bring them back when they lapse. No customer database.
WhatsApp menu + ordering
Menu loads as a clickable carousel. Customer picks, customizes, pays via UPI link. Order lands in your kitchen printer or POS. No app, no commission.
Table reservation
Customer reserves on WhatsApp, sees live table availability, gets confirmation + 24h reminder. Hosts see today's bookings on a single screen.
Customer CRM
Auto-builds a profile per phone number: visit count, favourite items, last visit date, average bill. Lapsed customers (60+ days) get a personalized win-back.
Delivery routing
Delivery boys get a WhatsApp ping with order details + customer location. Customer gets a tracking link with ETA. No 3rd-party logistics fee on local deliveries.
Pre-approved with Meta. Variables auto-filled from your CRM.
Order confirmation (utility)
Hi {{name}}! Your order is confirmed:
🍽 {{items}}
💰 *₹{{total}}* (paid via UPI ✓)
🛵 Delivery to {{address}}
⏱ ETA: {{eta}}
We'll send a tracking link when it leaves the kitchen. Reply HELP if anything's off.Single-location restaurants: Pro (₹2,499/month) — WhatsApp ordering + reservations + CRM + payments. Multi-outlet chains: Growth (₹4,999/month) for per-outlet menus, reporting, and brand-isolation.
See full pricing →Not entirely — those drive discovery. Doggu drives loyalty and repeat orders direct. Most restaurants use both: marketplaces for new customers, Doggu to bring them back at 100% margin.
Yes — Petpooja, Posist, UrbanPiper, and Pixsell are supported via webhook. Orders land in your existing POS. Menu sync is bidirectional so price/availability stays consistent.
Yes. Define combos, weekday-only deals, happy-hour pricing — all in the menu config. The chatbot honours these automatically when ordering.
Restaurants: WhatsApp Ordering Without Building Your Own App
Restaurants — WhatsApp Ordering Without Building Your Own App
The 7 WhatsApp Templates Every Indian SMB Needs (With Real Examples)
The seven workhorse WhatsApp templates that handle 80% of an Indian SMB's automation. Real copy you can paste, why each works, and the approval gotchas to avoid.
RTO Reduction: From 30% to 10% With WhatsApp COD Confirmation
How a single 30-second WhatsApp message before dispatch cuts your COD return-to-origin rate in half. The math, the template, and the exact flow that works for Indian D2C.
Doggu replaces WhatsApp Business, CRM, voice agent, booking, payments, ads, and GST with one platform — built for Indian SMBs and priced for them.
Try Doggu free for 14 days