For gyms in Thrissur (Malayalam, English speakers)
Fitness retention runs on consistency. Doggu automates the WhatsApp side: drip campaigns for lapsed members, batch reminders, fee-collection links, and class booking — all in one place. Built for Thrissur's Round (Town center), Patturaikkal, East Fort, Punkunnam businesses — works in Malayalam, English.
Key business hubs: Round (Town center), Patturaikkal, East Fort, Punkunnam. Languages: Malayalam, English.
Thrissur Pooram (April-May) is Kerala's commercial peak — businesses without scheduled WhatsApp campaigns lose 40%+ of seasonal demand.
The Indian gym retention curve is brutal. Without consistent re-engagement, half your acquisition spend is wasted on members who never come back.
Yoga at 7am: empty. Spinning at 6pm: 30 people for 15 bikes. Without booking, the load isn't visible until the morning of.
Owner messages each lapsed member individually. Some pay; most ignore. Cash flow timing slips by 2-3 weeks.
Malayalam-first; English in formal/jewellery trade contexts.
Doggu's voice agent auto-detects Malayalam, English and switches mid-conversation if the caller does. WhatsApp templates can be approved in any of the languages your customers actually use.
7 message sequence over 21 days for members not visiting in 14+ days. Day 1: 'we miss you' + free guest pass. Day 7: a friend's testimonial. Day 14: low-pressure 'pause your membership' option to surface intent. ~22% reactivation rate in our portfolio.
Members see today's classes with available spots. Book in 2 taps. Auto-cancel-by-default if not confirmed 1h before. Waitlist auto-fills from the next person.
5 days before expiry: friendly reminder + Razorpay link. On expiry: final reminder. After expiry: no class access until paid. Collection rate jumps from ~70% to >95%.
Each trainer with their own slot calendar, hourly rate, specialization. Members book PT directly on WhatsApp; payment confirms the slot.
Renewal reminder (utility)
Hi {{name}}! Your {{plan_name}} membership expires on *{{expiry_date}}*.
Renew now in 30 seconds: {{payment_link}}
*Renew before {{cutoff}} and get {{benefit}}.*
Reply CALL if you want to talk through plan options.Localize for Thrissur: open with Malayalam greeting if your audience leans local. Tone in Thrissur skews warmer, formal, with local-language touches.
UPI ~70%, cards ~16% (jewellery + NRI), COD ~10%.
Very high; jewellery and Gulf-NRI customer flow drive heavy WhatsApp use.
Major festivals: Thrissur Pooram (huge), Onam, Vishu.
Kerala GST (state code 32). Bullion + jewellery KYC under PMLA + BIS hallmarking.
Single studios: Pro (₹2,499/month). Multi-studio chains or franchise: Growth (₹4,999/month) with per-studio reporting + master member database.
Start your 14-day trialYes — Doggu is hosted in India (ap-south-1, Mumbai), GST-compliant for any state including Kerala (state code 32), and the voice agent supports Malayalam, English out of the box.
Malayalam-first; English in formal/jewellery trade contexts.The voice agent and chatbot both handle this automatically — you don't pick the language, the system detects it from the caller / chatter's first message.
Yes. Each batch is a recurring slot with capacity. 1-1 PT is a separate calendar per trainer. Walk-in members get a guest-pass code that's tracked and converts the rest of the funnel.
Webhook supported — we push paid-status to your access system so unpaid members can't enter. Pre-tested with Hikvision, eSSL, and Realtime AccessLog.