Marketing₹0.85/conversation

Raksha Bandhan broadcast template

Send 5 days before Raksha Bandhan. India ecom orders peak in the 3-day window before.

Template body

Hi {{1}}! 🪢 Wishing you a beautiful Raksha Bandhan from {{2}}.

Gift your sibling: *{{3}}* — use code RAKHI{{4}} till {{5}}.

šŸ“² {{6}}

Variables (6)

{{1}}customer name
{{2}}business name
{{3}}offer description
{{4}}year
{{5}}expiry date
{{6}}link

3 alternate phrasings

Variation 1
Happy Rakhi, {{1}}! 🪢 {{3}}. RAKHI{{4}} till {{5}}: {{6}}.
Variation 2
{{1}}, Rakhi gifts for siblings: {{3}}. RAKHI{{4}}. {{6}}.
Variation 3
Raksha Bandhan special — {{3}}. {{6}}.

Meta approval tips

Marketing. Cultural context strong — works exceptionally well for jewelry, gifting, ecom verticals.

Localization (Hindi / regional)

Hindi/regional translation tips: maintain placeholders verbatim. Tone in regional languages tends formal — use 'aap' (Hindi), respectful equivalents in Tamil/Telugu/etc.

Cost: ₹0.85 per conversation

WhatsApp Business API charges per 24-hour conversation window, not per message. Once a conversation opens (with a template send or customer-initiated message), you can exchange unlimited messages with that customer for the next 24 hours at no extra cost. Marketing is the most expensive tier — reserve for high-intent campaigns.

Don't copy-paste this manually.

Doggu pre-loads this template, submits it to Meta for approval, and triggers it automatically based on the trigger event (rakhi broadcast). Set it up once, fire forever.

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